👋🏾 Hey there!

When I first launched the Nothing Ventured podcast, it was predominantly to explore the thinking of investors and founders throughout the venture ecosystem. But it was also obvious that there is a huge pool of people out there who aren’t necessarily either founders or VCs, but are instead true operators.

And my guest this week is nothing less than that.

Not only did Maya scale Pharmacy2U - an online pharmacy - to the point where it was acquiring customers at the equivalent rate of opening a new brick and mortar store every 2.5 days, but she now works across multiple startups as a fractional CMO (Chief Marketing Officer) to bring her knowledge to many more ventures as they scale.

Whilst she may not be a VC, she was recently included in Sifted’s list of 100 Female Angel Investors, so Maya knows a thing or two about being on that side of the table.

In today’s environment where digital acquisition has become the norm and everyone is competing for a share of the same consumer wallet, Maya will help you think about what you need to do to scale during times as tough as these.

Read on to explore what we discussed in the latest podcast episode and listen to or watch the podcast directly.

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With that said, let’s get into it.

In conversation with Maya Moufarek - Founder at MarketingCube.

When it was first suggested that I should consider bringing Maya onto the pod, I was a little unsure. I’d had consultants and service providers on before and there can be a tendency to come across as a bit salesy or insincere. This isn’t in the spirit of the pod, which is all about learning, providing value and sharing experience.

My fears couldn’t have been more unfounded.

Maya is one of those people that is just naturally gracious, completely giving and generally a great person to be around.

We covered a huge amount of ground, and then spent 15 mins at the doorstep of the studio talking about things we just didn’t have time to cover off in the podcast - and have been intentionally crossing paths ever since.